20 Simple Ways to Fuck Up your AB tests saturday 17:10 - 17:50
Craig Sullivan
One of the most interesting speakers in the field of conversion rate optimization you can get. He comes from London and his lectures are not only helpful, but also a lot of fun.
Converse ratio optimization has been undoubtedly a buzzword for some time now. Craig certainly has a lot to share on this topic, thanks to his 12 years of experience in UX and another 7 years spent with AB tests on top of that.
Lecture description
To be announced