Keynote: The World of Google: US Vs. Europe sunday 11:05 - 12:05

Dr. Peter Meyers

A respected scientist and a unique brain of the MOZ in SEO. Dr. Pete, as he is called, studied cognitive psychology, and proclaims to be obsessed with hunting algorithms. Without any doubt at all, he is one of the best qualified digital marketers on this planet.

You aren’t going to miss out on one of the biggest stars of the Marketing Festival, are you?

Lecture description

From Knowledge Panels to carousels, Google SERPs have changed radically from the days of 10 blue links. Unfortunately, most of these changes are launched and studied in the US. For the first time ever, Dr. Pete will share data on the UK, Poland, and Czech Republic. See how Google's European feature landscape compares to the US, what's coming next, and how this should inform your search marketing strategy. Google's Monopolization of Informational and Transactional Queries How Google Glass and Mobile Change the Game Tactics to Succeed in the Future of the New Google

Why shouldn't you let this lecture pass you by?