AdWords Scripts: The Next Level of AdWords Optimization neděle 12:05 - 12:45
Russell Savage
Naše důvody pro pozvání každého z přednášejících stojí na neotřesitelných základech. A Russell Savage je jasným příkladem onoho proč. Pokud vám jméno nic neříká, určitě budete znát jeho galerii FreeAdwordsScripts.com.
Nečekali jsme, že se nám podaří udolat autora webu FreeAdwordsScripts, aby přijel ze San Francisca až do Brna a ukázal nějaké fígle. A povedlo se!
Popis přednášky
What is the data that drives your business? Are you using that data to make advertising decisions in real time? AdWords Scripts is a fast and easy way to programmatically access your AdWords data. You can use it to monitor your account, report on changes in performance, and optimize everything from bid modifiers to creative text. By leveraging external data feeds, you can bring data important to your business into your automation strategy. In this talk, we will introduce you to just some of the possibilities that exist today with AdWords scripting and give you the information you need to start using it in your accounts.
Proč si nenechat přednášku ujít?
- Discover the untapped power of AdWords scripting for your accounts
- Learn how people are optimizing their bids in ways never before possible with scripts
- Explore the capabilities of using external data feeds in your accounts
- See real examples of how AdWords scripting is changing the way marketers think about automation