Afternoon workshop Going Further With MailChimp’s Automation The Venue: NEWTON College

Tom Davis

Tom has been with MailChimp for a 18+ months and started in tech support answering support emails and taking live chats. He transitioned into the compliance department in Q4 to help their team handle additional volume with regards to account reviews and holiday sending. In the spring of this year he worked with both the support and compliance teams before transitioning to our integrations team as our Partnerships Coordinator, which is his current role.

Seats: 20

Language: English

Why you should not miss this workshop?

Understanding MailChimp’s automation features
How to decide which event trigger and workflow is best for your needs
How to use segmenting criteria to deliver more relevant content to your subscribers
Building, editing, and designing automation workflows
Understanding reports for automated campaigns

What will you learn?

Join us to take a closer look at MailChimp’s new automation features. We’ll look at how they’re designed to function, how they’re built, what event triggers can be used to start an automated series of emails, and how to better understand their reports. We’ll also look at how you can use segmenting tools to deliver more relevant content to your subscribers.