Morning workshop Going Further With MailChimp’s Automation The Venue: NEWTON College

Tom Davis

Tom Davis

Tom has been with MailChimp for a 18+ months and started in tech support answering support emails and taking live chats. He transitioned into the compliance department in Q4 to help their team handle additional volume with regards to account reviews and holiday sending. In the spring of this year he worked with both the support and compliance teams before transitioning to our integrations team as our Partnerships Coordinator, which is his current role.

Seats: 20
Language: English

Why you should not miss this workshop?

  • Understanding MailChimp’s au­tomation features
  • How to decide which event trigger and workflow is best for your needs
  • How to use segmenting criteria to deliver more relevant content to your subscribers
  • Building, editing, and designing automation workflows
  • Understanding reports for automated campaigns

What will you learn?

Join us to take a closer look at MailChimp’s new automation features. We’ll look at how they’re designed to function, how they’re built, what event triggers can be used to start an automated series of emails, and how to better understand their reports. We’ll also look at how you can use segmenting tools to deliver more relevant content to your subscribers.

What do I need for attending?

To get the most out of this workshop, you’ll need to have a solid understanding of how to build and send a campaign within MailChimp.

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